Even the most capable card issuer never goes it alone: everyone needs to manage relationships across card branding, processing environment, reward vendors, and any number of other third-parties. All of these relationships are critical to success, yet it can be difficult for financial institutions to feel confident in negotiations that only occur every five or more years. Because of our continuous interaction across the entire credit card ecosystem, TRK Advisors is well positioned to offer high-value support whenever evaluating these relationships. This includes:
* Brand (e.g. Visa/MasterCard/American Express/Discover) selection and incentive negotiations.
* Processor options surveys and proposal review
* Reward program providers and support services (never assume the option bundled by your processor is your best option!)
* Affinity and co-brand program contracts and partner management
In all of these areas we bring not only deep, detailed analysis but also a strong understanding of the reputations of each provider for promises-vs-performance history and organizational evolution which may impact their success with different types of partners. It’s never one size fits all, so make sure you know what size fits you!
View a few of our case studies.